Is Your Marketing Strategy Paying Off?
Reading Time: 2 minutesYour marketing team invests time and money organizing advertising campaigns. These might...
Help! I Don’t Have Any Reviews
Reading Time: 2 minutesTom recently purchased Inklings Bookshop. The location couldn’t be more ideal. A...
Getting the Most Out of Your Website
Reading Time: 2 minutesOver the past decade, online shopping has grown exponentially. According to one...
Social Proof In Action
Reading Time: 2 minutesWhen a customer searches for your business online, they’re likely to come...
Review Gating Only Hurts Your Reputation
Reading Time: 2 minutesWhat is Review Gating? The term review gating describes the practice of...
What is Professional Ghosting?
Reading Time: 2 minutesThe term ghosting refers to the practice of cutting off all communication...
How to Respond to Positive Reviews
Reading Time: 2 minutesSo you received a positive review…congratulations! Modern consumers trust reviews as much...
How to Get Reviews on Facebook
Reading Time: 2 minutesKey Points: ● Facebook is the biggest social media site with more...
Why Small Businesses Should Manage Their Online Reputation
Reading Time: 2 minutesSmall businesses live and die by their reputation. While corporate franchises can...
The Magic of Word of Mouth Marketing And Reviews
Reading Time: 2 minutesEvery business can benefit from Word of Mouth Marketing. Not only is...
How to Respond to Negative Reviews
Reading Time: 2 minutesWhen customers search for your business, the last thing you want is...
Social Proof: How Reviews Help your Business
Reading Time: 2 minutesKey Points: ● People assume the actions of other people are correct....
Recency and Volume of Reviews
Reading Time: 2 minutesRecency and the Volume of Reviews Key Points ● Online reviews are...
Strategies to Promote Positive Customer Reviews for Your Business
Reading Time: 2 minutesModern consumers aren’t interested in traditional marketing and sales tactics. Online shopping...
How to Respond to Customer Reviews
Reading Time: 3 minutesThere are few things more frustrating than receiving a one-star review. Although...